Shah Rukh Khan, dubbed the “King of Bollywood”, launched a healthcare campaign from the Burj Khalifa in Dubai, the world’s tallest skyscraper.

A picture of Shah Rukh Khan appeared on the facade of the Burj Khalifa, speaking of healthcare and the brand of Burjeel Holding Group, which specializes in health services, based in the United Arab Emirates.

Shah Rukh Khan and Burjeel Holding officials attended the launch of the campaign in front of the Burj Khalifa, yesterday evening, Wednesday, in the presence of a large audience of fans of the Indian star.

The promotional clip begins with a speech by the Indian star in honor of the UAE martyrs, then a tour of the Islamic edifice, Sheikh Zayed Mosque, and Burjeel Medical City, which represents the group’s main building.

After the video was shown, Burj Khalifa and Indian star Shah Rukh Khan had interactions on social media platforms including Twitter, and many social media users praised the UAE and the actor.

Shah Rukh Khan is the advertising face of the group, which owns 39 treatment hospitals and medical centres.

The celebration, which was held to mark the launch of the campaign, highlighted the strong relationship between Shah Rukh Khan and the UAE.

The campaign bears the slogan “Committed to Your Care” and highlights the success story of the group during its journey in the field of healthcare. 

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